Kenwood Media Academy
Kenwood Media Academy media training classroom in Bandung
Modules 01–10 · Communication & Media Training

Featured Curriculum: Course Catalog and Media Training Modules

The Kenwood Media Academy course catalog is designed to provide a comprehensive understanding, from communication basics to advanced media techniques. Each module is crafted with current industry competency standards in mind, ensuring participants gain skills that are truly needed.

How to Read the Catalog

Ten modules, one competency path

We offer flexibility in choosing topics most relevant to your career goals or personal development. With a practice-based approach, our curriculum helps you master the art of speaking, listening, and delivering messages effectively across various media platforms. The modules below can be taken sequentially to form a thorough understanding, or selected individually based on specific needs. Each module is structured by instructors active in the broadcasting, journalism, and corporate communication industries.

  • Each module combines brief theory with hands-on practice and instructor feedback.
  • Materials can be taken in-person in Bandung or through self-paced education paths.
  • We do not provide job placement guarantees — we prepare skills, not promises.
Module 01

Vocal Processing Techniques and Voice Character

Foundation for broadcasters and public speakers: breath, resonance, vocal cord health.

  • Diaphragmatic breathing techniques for long speaking stamina
  • Volume and intonation control for different contexts
  • Finding a natural, authoritative resonance without forcing it

In the world of broadcasting and public speaking, the voice is the primary instrument that must be mastered perfectly through routine practice. This module teaches proper breathing techniques, volume control, and how to maintain vocal cord health for long-term use.

Participants will be trained to find their natural resonance so their voice sounds more authoritative and convincing without sounding forced. We also provide specific training on intonation and word emphasis to give soul to every sentence spoken. Exercises are performed repeatedly with recording and analysis alongside the instructor.

Format

In-person & self-paced

Level

Basic

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Public speaking requires mental courage and a strong logical structure to capture the audience's attention from the very first second. This course focuses on how to compose speech scripts, techniques for overcoming nervousness, and the use of body language that supports verbal messages.

We teach how to read the audience's situation quickly and make spontaneous adjustments to speaking style if necessary. Participants will go through a series of hands-on practices with in-depth feedback from instructors for continuous improvement, rather than just a one-off presentation.

Format

In-person & self-paced

Level

Intermediate

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Module 02

Public Speaking for Professionals

Scripts, mental courage, body language, spontaneous adjustment.

  • Speech script composition with an opening-body-closing structure
  • Techniques for overcoming nervousness: breathing, pausing, and reframing
  • Body language that supports, rather than distracts from, the message
Module 03

Debate and Argumentation Strategies

Critical thinking under pressure, classical rhetoric, discussion ethics.

  • Ethically identifying an opponent's logical gaps
  • Fact-based defense, not emotion-based
  • Classical rhetoric combined with modern debate strategies

The ability to think critically under pressure is the core of our debate module, where logic becomes the primary weapon in discussion. We teach how to identify an opponent's argument weaknesses ethically and build a defense supported by valid facts.

Classical rhetoric techniques are combined with modern debate strategies to create communicators who are tough yet still uphold respect. This module is very useful for those who frequently engage in strategic meetings or decision-making forums within organizations.

Format

In-person & self-paced

Level

Intermediate–Advanced

Open debate page

An interview is not just a Q&A session, but an art of extracting information and stories from an interviewee. Participants will learn how to conduct pre-interview research, draft open-ended questions, and use active listening techniques.

We provide interview simulations in various contexts, ranging from hard news interviews to casual podcast conversations. This skill is essential for aspiring journalists, podcasters, and HR professionals who frequently conduct interview sessions.

Format

Face-to-face & self-paced

Level

Intermediate

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Module 04

In-depth Interview Techniques

Interviewee research, open-ended questions, active listening.

  • Researching the interviewee's background before the session
  • Open-ended questions that encourage stories, not yes/no answers
  • Active listening: catching pauses and changes in tone
Module 05

Digital Media Scriptwriting

Engaging headlines without clickbait, easily scannable content.

  • Engaging headlines without misleading the reader
  • Scannable structure: short paragraphs, sub-headings, lists
  • Simple keyword optimization for search engines

Writing for digital media has different characteristics than academic or literary writing because the audience has a short attention span. This module teaches how to create engaging headlines without resorting to clickbait, as well as how to structure content so it is easy to scan.

We also discuss simple keyword optimization so that content is easier to find on search engines and social media platforms. Participants will be taught how to turn complex ideas into simple yet meaningful narratives for lay readers.

Format

Self-paced education

Level

Basic–Intermediate

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In the visual era, the ability to produce basic video is a huge value-add for any professional communicator. This module covers an introduction to recording equipment, lighting basics, and aesthetic framing techniques.

We focus not only on technical aspects but also on visual storytelling so that the audience remains engaged until the end of the video. Participants will learn to edit simple videos using software that is easy to access yet produces professional-looking results.

Format

Face-to-face

Level

Basic

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Module 06

Basics of Video Content Production

Recording equipment, lighting, framing, visual storytelling, basic editing.

  • Introduction to recording equipment: cameras, tripods, microphones
  • Basic three-point lighting
  • Visual storytelling to keep the audience engaged
Module 07

Social Media Management and Branding

Consistency, platform selection, posting schedules, crisis management.

  • Selecting platforms that match the target audience
  • Posting schedules and organic interaction with followers
  • Communication crisis management on social media

Building a professional image on social media requires consistency and a well-planned communication strategy every day. We provide guidance on choosing the right platforms, effective posting schedules, and how to interact with followers organically.

This module also covers communication crisis management on social media to protect personal or organizational reputation from negative comments. Participants will learn how to build a strong and credible personal brand in a competitive digital space.

Format

Self-paced education

Level

Intermediate

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Understanding legal boundaries such as the ITE Law is crucial so that our communication activities do not lead to harmful legal issues. We provide an understanding of copyright, personal data protection, and ethics in disseminating information on the internet.

This module educates participants to become wise media users who always prioritize facts over provocative opinions. We emphasize that freedom of speech must be accompanied by moral responsibility for the social impact caused.

Format

Face-to-face & self-paced

Level

Advanced

Open ethics page
Module 08

Communication Ethics and Media Law

ITE Law, copyright, data protection, social responsibility.

  • ITE Law boundaries in the context of journalism and public opinion
  • Copyright and personal data protection
  • Prioritizing facts over provocative opinions
Module 09

Negotiation and Persuasion Techniques

Win-win, conflict psychology, soft persuasion, reading body language.

  • Reaching mutually beneficial agreements
  • Basic psychology when facing conflicts of interest
  • Reading body language: when to hold firm, when to concede

Negotiation is part of everyday life, and in this module, we teach how to reach mutually beneficial (win-win) agreements. Participants will learn basic human psychology when facing conflicts of interest and how to use soft yet effective persuasion techniques.

We train the ability to read the body language of the negotiation opponent to determine when to hold firm and when to make concessions. This course is recommended for managers, sales personnel, and team leaders who want to increase their deal success rate.

Format

Face-to-face & self-paced

Level

Intermediate–Advanced

Open negotiation page

Every organization will inevitably face difficult times, and how one communicates during a crisis will determine the organization's future. This module teaches how to draft official statements, handle difficult questions from the media, and restore public trust.

We provide real-world case studies on crisis communication failures and successes for participants to study. This training equips you with the calmness and strategy needed to navigate situations full of uncertainty.

Format

Face-to-face

Level

Advanced

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Module 10

Crisis Communication and Public Relations

Official statements, dealing with the media, restoring public trust.

  • Drafting clear and timely official statements
  • Handling difficult questions from the press
  • Case studies of crisis communication failures and successes
Next Steps

Choose the path that suits your goals

Each participant can choose one module, combine several, or follow a comprehensive path. To help with your decision, we are ready to explain the module sequence, the schedule for in-person classes in Bandung, and self-paced education access.

Beginner

Communication Foundations

Start from Module 01 to 02. Suitable for those new to the world of broadcasting and public speaking.

  • 01 · Vocal Training
  • 02 · Public Speaking
  • 05 · Digital Scripting
Intermediate

Media Practitioner

A combination of interview, video, and social media modules for those actively producing content.

  • 04 · Interviewing
  • 06 · Video Production
  • 07 · Social Media
Advanced

Strategy & Leadership

Debate, negotiation, legal ethics, and crisis communication for team leaders and managers.

  • 03 · Debate
  • 08 · Ethics & Law
  • 10 · Crisis Communication
Independent

Remote Learning

24/7 access to digital resources, self-paced learning, suitable for participants outside Bandung.

  • 02 · 05 · 07 · 08
  • Unlimited access to materials
  • Feedback via online sessions
Honest Note

Kenwood Media Academy provides communication and media skills training. We do not promise instant results and do not guarantee job placement after participants complete the modules. The skills you acquire need to be honed through continuous practice in the field. For questions about the curriculum, fees, or class schedules, contact us via the contact page.